#RonsealTheWeekend
Channel 4 and Ronseal went into battle with each other live on air ahead of the first DIY bank holiday weekend…
Building on last year’s #RonsealAdBreak campaign, the pair presented us, the audience, with a Bank Holiday dilemma – stay in and watch Channel 4 or get out and #RonsealTheWeekend to tackle the DIY?
The ads saw a spat between Channel 4 and Ronseal escalate during the evening.
Watch the full story here:
Statistics
3.3M
Reach14
Influencers580K
Twitter Views36.8K
Engagements122K
Minutes Watched16-1
View to Engagement