Epic Lap Time
“Someone’s gonna be sick today!”
– Yiannimize
Legendary hyper-car maker Pagani and acclaimed racing game developer Eden Games join forces for Epic Lap Time…
To celebrate the release of new Huayra Roadster BC (both real world and in-game at Gear.Club), 5 top YouTubers from around the globe were invited to Modena for not just a track day, but the Facebook Live unveiling of the Huayra Roadster BC.
This resulted in a full length brand film, 5x native influencer films, over 100 pieces of social content and FB Live content.
The F2Freestylers, Epic Meal Time, Yiannimize, BlackPanthaa and DvlzStation all competed for the fastest in-game lap time – whilst being driven at speeds of 290 kph in a real-life Pagani Huayra BC by professional driver Andrea Palma.
Gear.Club has launched to #1 overall downloaded app on iOS rankings in 77 countries, #1 free game in 85, and #1 Racing game in 142. Gear.Club has topped the charts in territories including the US, UK, Germany, France, Russia, Italy, Spain, Brazil, India and Canada.
Check out the F2Freestylers in their video:
Statistics
4
Macro Influencers3
Meso Influencers5
Hero Films100
Social Posts4
Facebook Live48.0M
Reach34.0M
Impressions10.3M
Engagements84%
Average Watch Time1
Position in Download Charts